Once you’ve decided to sell shares, the most practical question — and to everyone involved the most important — is that of valuation: What’s the
Every company knows how important a great customer experience is for success. And yet, there are still plenty of nightmare stories where customers are treated
We’ve said for the last six years that Atomic’s vision is to be a 100-year-old firm. Our vision has helped us make decisions and invest
Glue work is stuff that needs doing, but falls outside of a job description. It can be critically important, but isn’t any specific person’s responsibility.
This post is the second in a six-part series on Atomic Object’s ownership and the non-ESOP approach we took to gradually shift from a founder-owned
In 2007, when Atomic Object was six years old, I decided I wanted to broaden our ownership base to include employees. In 2009, we executed
I’m a long time from leaving the company I started. There are problems to solve, things to learn, and new opportunities every day. Atomic Object
How do you know the amount of work you can responsibly take on at the individual, team, or company level? Are you investing time in