Great Not Big

On running a small, innovative company
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Great Not Big

On running a small, innovative company
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Operations, People,

Considering Employees in Three Dimensions

by Carl EricksonJanuary 4, 2021no comment
business-assumptions-1
Sales & Marketing,

4 Essential Sales Skills for Service Firm Leaders

by Jonah BaileyDecember 21, 2020no comment

As leaders within consulting firms, we’re often tapped to be part of the team that helps connect new clients with teams. At some companies, this

co-ceo-succession-2
Leadership, Structure,

Atomic’s Co-CEO Model, Part 4 – The Lived Experience

by Shawn CrowleyDecember 3, 2020no comment

This is the fourth and final post in a series about Atomic’s co-CEO model that Mike Marsiglia and I started working in during 2019. We

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Great Not Big is the brainchild of Carl Erickson, Founder of Atomic Object. It’s where we chronicle our management successes and failures, and share our ideas for creating a successful small company where people love to work.

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business-assumptions-2
Leadership, Structure,

Atomic’s Co-CEO Model, Part 3 – Communication Flow

by Shawn CrowleyNovember 5, 2020no comment

After carefully considering and deciding to split CEO responsibilities, Mike and I knew we had to create a structure for effective communication flow between us

A group of people at a meeting
Leadership, Structure,

Atomic’s Co-CEO Model, Part 2 – Structure

by Shawn CrowleyOctober 22, 2020no comment

As we transitioned to a co-CEO model in 2019, Carl Erickson (Atomic’s founder), Mike, and I wanted to create a structure and a repeatable means

co-ceo-1
Leadership, Structure,

Atomic’s Co-CEO Model, Part 1 – Rationale

by Shawn CrowleyOctober 8, 2020no comment

In 2019, Mike Marsiglia and I took the jobs of co-CEOs at Atomic Object when Atomic’s founder Carl Erickson stepped down from the role after

co-ceo-succession-2
Leadership, Structure,

A Co-CEO Approach to Founder Succession

by Carl EricksonSeptember 29, 20204 comments

After running Atomic Object for 18 years, I realized in March of 2019 that I didn’t need to be CEO anymore. I’d accomplished a lot

founder-transition
Leadership, Structure,

Founder Transition – My Final Job at Atomic

by Carl EricksonSeptember 9, 20206 comments

How do you step away from the company you founded? First, you have to figure out it’s time. Second, you have to have started working

mug next to computer showing Zoom meeting
Leadership,

Help Your Team See When It’s Thriving – Even in a Pandemic

by Jeff WilliamsAugust 6, 2020no comment

A team member recently said to me, “I really want to get to a point where I’m thriving instead of just getting through it.” In

true-north
Culture,

Keeping Sight of True North During a Crisis

by Shawn CrowleyMay 4, 2020no comment

As the Covid-19 pandemic took hold in early March 2020, it became clear to me that Atomic was going to be facing months of uncertainty,

medical-mask
Leadership, People,

Leadership in a Time of Pandemic

by Carl EricksonApril 3, 20207 comments

My great privilege in life is no longer needing to run the day-to-day operations of any organization. After many years of being ultimately responsible for

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