Great Not Big

On running a small, innovative company
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Great Not Big

On running a small, innovative company
  • Blog
  • Speaking
  • About
Finances,

How to Protect Your Firm’s Accounts Receivable

by Jonah BaileyJanuary 9, 2023
Attention: Spending Your Most Valuable Currency
Mistakes & Failures, People,

How I Misunderstood Mentorship and Benefited Anyway

by Carl EricksonJune 16, 2021

I’m almost 60 years old. Most people would say I’m successful in my career and life. I readily point to my family, demographics, education, intelligence,

Sustainable Leadership means taking a Sabbath now and again
Leadership,

Sabbath Sundays and Slow Mondays

by Carl EricksonJune 4, 2021

Whatever you call the leader of a group of people — CEO, executive director, president, lead pastor, mayor — they have a hard job that’s

About

Great Not Big is the brainchild of Carl Erickson, Founder of Atomic Object. It’s where we chronicle our management successes and failures, and share our ideas for creating a successful small company where people love to work.

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Culture,

Pursuing Social Excellence through Co-located Work

by Shawn CrowleyMay 10, 2021

As many organizations are currently considering post-covid work expectations, I thought others might find value in Robert Quinn’s January 2020 talk “Social Excellence: Detect It,

glue-work-2
Operations, Strategy,

The Future of Work in Atomic Object’s Offices

by Shawn CrowleyMarch 9, 2021

Unlike other technology companies embracing remote work as a long-term model, Atomic Object plans to return to our historical model of poly-skilled, co-located teams. Mike

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Leadership, People,

How Managers Can Support Employee Mental Health in a Time of Crisis

by Brittany HunterFebruary 11, 2021

2020 was… a year. The global pandemic has changed everything from our home lives to the world economy. Some are dealing with too much isolation,

Slicing the Revenue Pie at Atomic
Operations, People,

Considering Employees in Three Dimensions

by Carl EricksonJanuary 4, 2021

Managers classify their direct reports in various ways; there are several well-known approaches. Used respectfully, classification is a good thing for employees, managers, and the

business-assumptions-1
Sales & Marketing,

4 Essential Sales Skills for Service Firm Leaders

by Jonah BaileyDecember 21, 2020

As leaders within consulting firms, we’re often tapped to be part of the team that helps connect new clients with teams. At some companies, this

Resilience Doesn’t Come From Being Resilient
Leadership, Structure,

Atomic’s Co-CEO Model, Part 4 – The Lived Experience

by Shawn CrowleyDecember 3, 2020

This is the fourth and final post in a series about Atomic’s co-CEO model that Mike Marsiglia and I started working in during 2019. We

business-assumptions-2
Leadership, Structure,

Atomic’s Co-CEO Model, Part 3 – Communication Flow

by Shawn CrowleyNovember 5, 2020

After carefully considering and deciding to split CEO responsibilities, Mike and I knew we had to create a structure for effective communication flow between us

Pack Your Higher Purpose for the Long Haul
Leadership, Structure,

Atomic’s Co-CEO Model, Part 2 – Structure

by Shawn CrowleyOctober 22, 2020

As we transitioned to a co-CEO model in 2019, Carl Erickson (Atomic’s founder), Mike, and I wanted to create a structure and a repeatable means

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